The world in color





 



Whether it's on the web or in print, color can create a lively and distinctive voice for our brand.

Our color palette shown here can be used as broad color fields, or as accent highlights. (As we've used throughout this site, in the navigation key and the horizontal dividing rule).

Illustrated at left are the preferred color versions when applying our brand mark. The top line shows the optimum use of our brand mark.

However when this is not possible please use one of the versions recommended here.

When the brand mark appears on green and yellow it must only appear in black.

For further help, the "brand applications" section of these guidelines illustrates some examples of color used in context.